The results are in – and there are some inter­est­ing bits of data. The sur­vey, which includ­ed respon­dents from every area of the globe – from North Amer­i­ca to Africa to Aus­tralia, and more – has data from job boards big and small, aggre­ga­tors, recruit­ment mar­ket­ing plat­forms, agen­cies, con­tent hubs, and more. Here are some of the find­ings:

• Unsur­pris­ing­ly, the eco­nom­ic effect of the COVID 19 pan­dem­ic has been pri­mar­i­ly neg­a­tive: 59% of respon­dents have seen rev­enue decrease in 2020, com­pared to the same time peri­od in 2019; 18% of those have seen rev­enue drop 50% or more.
• How­ev­er – in the past 30 days, 63% of respon­dents have seen their rev­enue increase
• 25% of respon­dents have either cut staff tem­porar­i­ly or giv­en away prod­ucts and ser­vices for free in response to the pan­dem­ic
• Dura­tion-based job post­ings (sin­gle posts, pack­ages, or sub­scrip­tions) are the top rev­enue pro­duc­ers for 68% of the respon­dents
• 20% of respon­dents now offer pay-per-appli­ca­tion ser­vices to their clients
• 71% of respon­dents view the ongo­ing effects of the COVID 19 pan­dem­ic as their most sig­nif­i­cant threat in the com­ing 12–24 months
• Sur­pris­ing­ly, only 20% of respon­dents feel pes­simistic about their oppor­tu­ni­ties for the com­ing year

Anoth­er ques­tion asked this year: “When mar­ket­ing your orga­ni­za­tion to can­di­dates and/or employ­ers, what word or phrase do you use to describe your­self?” The answer this year… Well, you’ll have to down­load the sur­vey to find out! Remem­ber- the sur­vey is free to down­load, but it does require a (very) sim­ple reg­is­tra­tion. You’ll also need Adobe Read­er or anoth­er tool that can dis­play PDFs.

Thanks again to all of the par­tic­i­pants – your input makes this sur­vey use­ful and valu­able!

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